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One of the most effective methods to use the financial power of content marketing is not to create content to advertise a product or service.
Rather, it is all about content marketing a product or service given by others and then sitting back and watching as readers click on affiliate links and Google Ads.
That being said, here are a handful of the most profitable themes to write about in 2018—along with how much connected Google advertising will pay you every user click.
CPC insurance is $57. Insurance is statistically the most profitable. Car insurance, homeowner's insurance, commercial insurance...everyone requires insurance for something.
CPC for gas and electricity is $54 per month. Surprisingly, this topic is also a gold mine. You might publish reviews of various suppliers as well as helpful articles on how to save money on your bills.
Mortgages: CPC of $47. Because a home is the most expensive purchase most people will ever make, banks and lenders are eager to spend significant amounts to beat the competition.
Lawyers: $47. There are a lot of ambulance chasers out there these days, and lawyers are pouring out of the woodwork. Profit from the legal obsession by creating articles about themes such as hiring a lawyer, small claims court, and so on.
Loans: $44 per loan. Many people require loans, whether to pay off credit cards, purchase a car, or attend college. Write articles about the subject and possibly point individuals in the direction of their possibilities.
Donations totaled $42 CPC. There are numerous causes that require fundraising, ranging from starving children in Africa to a local recreation center, and fundraisers are willing to spend money on advertising. Create articles on this subject, such as the power of giving.
The cost of a conference call is $42 CPC. This is something that all businesses want, and if you know anything about company spending, you know that businesses spend money more frequently than people. Examine various systems and create essays about phone etiquette.
CPC for a degree is $40. Everyone (save their granny) is returning to school these days, and it's usually online. Make the most of your study by writing some degree-related blogs.
CPC credit is $38. Americans (and, increasingly, the rest of the world) enjoy spending money with plastic. Write credit card reviews or articles on how to build credit.
Finally, the content marketing you produce for these companies does not have to be free. After you've gained some traction on your blog, you might as well start selling your content to the businesses about which you're writing... It will be a source of additional cash, and if their Google advertisements are any indication, they are ready to spend.
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